The applications of the digital product passport, as seen by InfoNet (and by enCaps!)
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In this article, InfoNet discusses the possible applications of the Digital Product Passport, as presented by enCaps.
The applications of the digital product passport, as seen by InfoNet (and by enCaps!)
The Digital Product Passport from enCaps offers a multitude of potential applications. It enables tracking of stolen bicycles, secures video game keys to prevent their resale at unfair prices on the internet, and ensures the legitimacy of art ownership transfers. This technology provides brands, artists, and manufacturers with new opportunities to develop innovative marketing strategies and allows them to establish an individual communication channel with consumers.
The company plans to focus on four priority markets:
- Mobility, including bicycles and automotive;
- The luxury sector;
- The art sector;
- As well as the video game industry sector.
enCaps has already signed contracts with companies in these sectors, such as Bee-cycle, a company specializing in company bikes and long-term rentals, and a major player in the automotive industry.
Read this article on InfoNet!